Corporate

Sklar Kirsh’s Corporate lawyers have the large firm expertise, practicality and dedication to successfully handle the most sophisticated corporate transactions.

Inside the Business of Naming Rights and Sports Partnerships w/Jeff Marks

My Discussion with Jeff Marks – CEO of Innovative Partnerships Group.

We Discuss:

How stadium naming rights evolved into a multi-billion-dollar asset class
What differentiates Innovative Partnerships Group from the global agencies
A breakdown of the billions of dollars in sponsorship and naming-rights deals Jeff has structured
Why COIs are the holy grail of sports-venue monetization — and how they’re unlocked

“Closing real estate deals takes an enormous amount of focus on the operators’ part. We rely heavily on the expertise of the Sklar Kirsh team and are confident that our best interests are being met 100% of the time.”

— Eddie Ring, New Standard Equities, Inc.

This testimonial does not constitute a guarantee, warranty, or prediction regarding the outcome of your legal matter.