Corporate

Sklar Kirsh’s Corporate lawyers have the large firm expertise, practicality and dedication to successfully handle the most sophisticated corporate transactions.

Inside the Business of Naming Rights and Sports Partnerships w/Jeff Marks

My Discussion with Jeff Marks – CEO of Innovative Partnerships Group.

We Discuss:

How stadium naming rights evolved into a multi-billion-dollar asset class
What differentiates Innovative Partnerships Group from the global agencies
A breakdown of the billions of dollars in sponsorship and naming-rights deals Jeff has structured
Why COIs are the holy grail of sports-venue monetization — and how they’re unlocked

“Sklar Kirsh’s attentiveness to detail, breadth and depth of legal knowledge, uniquely combined with good business judgment, have made them terrific thought partners. Their approach to problem solving and ability to be collaborative, have made them a pleasure to work with. We are delighted to have their counsel.”

— Yaniv Tepper, Manager of Kinematics, LLC, and Managing Partner and co-Founder, Angeleno Group, LLC

This testimonial does not constitute a guarantee, warranty, or prediction regarding the outcome of your legal matter.